This is a great example of the benefits of having a blog vs. a traditional website.  More and more businesses are creating digital space where people can engage with one another.  In the video, John illustrates this point very clearly.

If you are a small business owner or independent consultant, you will experience a huge ROI from creating your own blog or as I would say your own Social HQ.

There have been many social media workshops in Tallahassee all of which offer super information.  I believe the difference between those worshops and this seminar is the fact that by the end of the day you will have a new Social HQ(your own blog) linked to all of your social networking profiles, you will understand why search engine optimazation is important and the poweful impact of video in your marketing efforts.

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